Start with the correct legal entity, follow direct and indirect relationships, and check the gaps before building your shortlist.
Find subsidiaries of your customerA website or brand name can point to several legal entities. Select the one your account actually belongs to.
Indirect subsidiaries can sit below intermediate owners and use names unrelated to the group brand.
If a familiar company is absent, investigate coverage rather than treating absence as evidence of independence.
State why an entity fits your market and what still needs confirming about need or purchasing.
Start with the registration number and jurisdiction if you have them. Otherwise use the website or company name to find candidates. Confirm the entity before researching its relationships: a brand may be associated with several group companies.
Look below the selected company for subsidiaries and above it for parents. A subsidiary several levels down may be commercially relevant even if its name does not resemble the group brand. Keep the full connection path in view.
Compare the countries returned with your knowledge of the group. A missing market does not prove there are no subsidiaries there. Review source classifications, unresolved entities and any limits disclosed by the tool.
A legal entity is not automatically an independent buyer. Check its operating activity and whether the current group agreement already covers it. Ask your existing customer about purchasing responsibility and potential introductions.
Keep a shortlist, an owner and a specific next action. When the group changes, revisit your assumptions rather than repeating the entire search. EntityReach supports those steps in the same workspace.